Frequently asked questions

• What is forecast.id hotspots?

  What is forecast.id hotspots?

  forecast.id hotspots is a specialised report pinpointing up to 10 locations that are forecast to have the highest concentration of people in your target demographic. This report provides tailored insights and expert analysis to help your business identify and prioritise the best locations for investment or expansion. 

• What attributes can be used to define a 'target demographic' for a forecast.id hotspot report?

  What attributes can be used to define a 'target demographic' for a forecast.id hotspot report?

  These reports are designed to help organisations who serve people of a particular age group or sex.

  As our forecasts are for single-year-of-age, we can provide reports for orthodontists, who work with children aged 8 to 15, childcare providers who need to plan for children aged 0 to 5, tutoring services who help secondary-school aged children, or organisations like Meals on Wheels, who work with volunteers aged 60-70, and serve people who are typically aged 70+.

  We can analyse locations at any scale - within a given district, across a city, the state or the entire country. 

• Who can benefit from forecast.id hotspots?

  Who can benefit from forecast.id hotspots?

  forecast.id hotspots caters to CEOs, small business owners, franchise store openers, and consultants needing to identify locations where their specific target demographic (by age and gender) will be located. Whether you’re prioritising investment opportunities for growth or seeking evidence-based insights to validate your current business plan, this report offers a valuable evidence base for decision making.

• How does id conduct the analysis that goes into a forecast.id hotspot report?

  How does id conduct the analysis that goes into a forecast.id hotspot report?

  forecast.id hotspots provides the most comprehensive assessment of growth opportunities for your business by comparing detailed, local area forecasts for more than 15,000 suburbs across Australia. This analysis is made possible by the National Forecasting program - the only consistent source of detailed population and housing forecast information available in Australia. 

  Learn more about the National Forecasting Program →