We’re the population experts

Dedicated to informing decisions that shape our future

.id is a team of population experts, who use a unique combination of online tools and consulting to help organisations decide where and when to locate their facilities and services, to meet the needs of changing populations.

What drives us

We have an incredible curiosity and knowledge about the way in which people organise themselves into communities and cities.

We are driven by a strong desire to contribute to the development of Australia and New Zealand so that we live in a good society where everyone has access to housing, education, employment, social & political inclusion, culture, health, recreation and information.

Because of our passion for society, we are excited by the projects we engage in, and genuinely interested in the outcomes. This means we work very closely with our clients on scoping projects. We design projects that are pointy, practical and achievable. We don’t get lost in the data, but use it to provide insights that inject confidence into the decision making process.

learn about our tailored services

Who we work with

Helping people make the most of a demographic evidence base

Our clients include local and state governments, education providers, housing developers, retailers, health care providers, utilities companies, banks & insurers, sporting organisations and planning consultants.

We believe in collaboration and long, productive partnerships with our clients. We help them make confident decisions about when and where to locate their services based on demographic and economic evidence. We build online information tools and provide consulting services.

Read our case studies

Who you get to work with

We are the largest team of demographic specialists in Australia and New Zealand.

Our team is made up of demographic and spatial analysts, urban economists, industry sector experts, IT and data management specialists. It includes the largest population forecasting team in the country.
Meet our team

Our blog

Demographic insights, news & tips

.id blog

Demographic resources, population trends, insights and anecdotes from Australasia's most trusted spatial analysts

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