Knowledge of place
We understand how cities, towns, suburbs and regions are changing.
Make informed decisions
We convert data into knowledge to help you make informed decisions.
Online tools & consulting
We organise complex data in intuitive web applications for diverse users.
Data-led storytelling
We tell evidence-based stories.
Informed decisions
We help clients make informed decisions about when and where to provide services and invest in infrastructure.
Our digital platform
Tools for informed decisions
The quality evidence-base over 300 councils use to prioritise expenditure for community services that meet residents' needs; make capital investments in the right place at the right time; win much needed grant funding; and harness the collective efforts of local business and community groups.
Consulting for local government
Informed by your needs
Our team of demographers, urban economists, housing specialists and population forecasters provide the evidence-base for policy development, community and strategic plans, grant funding and advocacy.
Invest in the right place at the right time
Our location decisions team are trusted to help set electoral boundaries, plan infrastructure for national utilities, ensure our emergency services are adequately resourced and locate schools for tomorrow's children.
Whether you are planning for a single catchment, like a school, or a national network, like the NBN, we can help you quantify demand by location.
Your demographic resource centre
Build your knowledge about Australian communities.
Hundreds of free demographics resources including community profiles, population forecasts, economic profiles, eBooks, blogs and national profiles and indicators.
The data myth
Get tons of data, mine it, analyse it, model it.
The answer will fall out of the data.
Analysis paralysis
Too much data, too much complexity, more questions than answers.
Slow decisions.
The .id way
Start with the right questions. Use the smallest amount of data to answers your questions.
Tell a story. Inform decisions.